SUCCESS STORIES

Apollo Marine Seafood
Case Study

Apollo Aquaculture Group has been in business for over 48 years, it was established at a time when the aquarium fish industry was beginning to thrive. As pioneers of modern vertical aquaculture system, AAG boasts an engineering team with the capability to install and fabricate customised systems for fish and shrimp cultivation.

Introduction

Objectives

Apollo Aquaculture Group engaged OOm to help them increase their online sales and offline traffic. They have not been running any digital marketing campaigns prior to engaging OOm.

 

Overview

By running Google as well as Facebook and Instagram ads simultaneously with the right strategy in place, the number of website traffic to Apollo Aquaculture Group website as well as online and offline sales were incremental.

Apollo Marine Two Men Holding Big Fish

Results

10X

More Website Traffic after engaging OOm

20%

Increase in online and offline sales within first 3 months of engaging OOm

 

Facebook and Instagram Ads

Facebook ads in single image and carousel format were ran. In addition to targeting audiences based on special occasions such as Mothers’ Day, OOm also showcased Apollo Aquaculture Group range of seafood with delivery options to target audiences who have interests in that area. They also engaged OOm’s design and copywriting services for their social media pages.

Apollo Marine Mother's Day Advertisement

Single Image Ad

Apollo Marine Facebook Advertisement

Carousel Ad

It has been a great experience working with OOM over the months. Their service has been prompt and always willing to work the extra mile for our business. We truly appreciate how Han and Ploy are come up with new optimisation ideas to better each campaign. Keep it up guys!

Crono Lee

Apollo Aquaculture Group

Other Success Stories